Bullet
A mobile-first home for short, episodic stories: one story at a time.
- Client
- Bullet
- Industry
- Entertainment · Short-form streaming
- Type
- Product
- Year
- 2025
- Live site
- bulletshorts.com
Overview
Bullet is a short-form streaming platform built around quick, culturally relevant episodic stories. The product had to feel as effortless as a social feed while still reading as a premium entertainment brand.
The brief
Give a new kind of streaming app a clear story on the web: what it is, why short episodes, and how to get the app, without burying the audience under OTT clichés.
Our approach
- Led with the product itself: phone mockups and real show artwork carry the page instead of abstract claims.
- One dominant call to action, download the app, repeated at the moments a visitor is most convinced.
- A dark, cinematic system with a single warm accent so the content artwork always stays the hero.
What we delivered
- Product marketing site
- App store conversion flow
- Visual system for show artwork
- Responsive build
Services: Product & UX Design, MVPs That Launch
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